Mansbach Creative helps its clients define their objectives and develop marketing support that is fresh, targeted and meaningful to their ultimate customer. Whether it’s talking to the trade or direct to the consumer, we speak the language of imagination, innovation and insight.
Joan Mansbach brings 20 years of solid marketing experience. She launched Mansbach Creative after holding a variety of key positions in leading agencies and marketing departments of major corporations, including Macy’s East and Schieffelin & Co. She has conceived new businesses and successfully launched and reinvented brands enabling clients to increase revenues and expand their customer base. She is an award winning writer and ghost wrote the book, “Image and You: Getting To The Heart of It” for one of New York’s foremost image consultants.
Positioning and Key Message Points
Web site content
Direct Mail Programs
Name Generation - new products/companies/brands
New Business Proposals
Production Conference Programs/Speakers
Traffic Building & Event Concepts
New Product Launches